Empowering Decisions with Data Driven Insights
Tailored Analytical Solutions to Elevate Your Business
Empowering Decisions with Data Driven Insights
About Us
- With over 7+ years of experience in data analytics and proven track record of delivering actionable insights and creating impactful reporting for our clients. We bring expertise in data operations including gathering data and integrating data along with data analytics with a focus on product, marketing and SEO analytics.
- Expertise in tools: Adobe Analytics, Amplitude, mParticle, SQL, Tableau, Python
What We Deliver with Data
Data Collection and Integration
Business Intelligence & Reporting
Business Intelligence & Reporting
- Define and implement tagging strategies for accurate data collection.
- Implement ETL (Extract, Transform, Load) pipelines for seamless data integration from multiple data sources
- Leverage tools like mParticle, Snowflake, and AWS for robust data ingestion and storage.
Business Intelligence & Reporting
Business Intelligence & Reporting
Business Intelligence & Reporting
- Develop KPIs aligned with your business objectives.
- Design & implement automated dashboards for real-time insights with tools like Adobe Analytics, Amplitude, Tableau and Power BI. Reduce time spent on adhoc requests by 30%-50%
- Deliver in-depth reports on user behavior, content performance, and revenue metrics
Advanced Data Analytics
Business Intelligence & Reporting
Advanced Data Analytics
- Use advanced SQL and statistical methods to extract, clean, and manipulate data to uncover actionable insights.
- Conduct descriptive, diagnostic, and predictive analytics to uncover trends and future opportunities.
- Transform data into compelling visual narratives that drive decision-making through effective storytelling.
Product Analytics
Marketing Analytics
Advanced Data Analytics
- Define, Monitor and Interpret product engagement metrics using tools like Amplitude and Adobe Analytics.
- Analyze user behavior to improve UI/UX and increase retention and conversion rates.
- Optimize funnels and increase conversion rates through data-driven insights.
Web Analytics
Marketing Analytics
Marketing Analytics
- Leverage tools like Google Analytics, Adobe Analytics, and Amplitude to analyze website performance.
- Defining and monitoring key metrics
- Set up custom alerts for error monitoring to quickly identify and address issues impacting user experience or website functionality.
Marketing Analytics
Marketing Analytics
Marketing Analytics
- Analyze campaign performance using platforms like Google Analytics and Google Ad Manager.
- Leverage segmentation and targeted analysis to optimize email and paid marketing campaigns.
- Deliver insights on multi-channel attribution and customer lifetime value (CLV).
A/B Testing & Experimentation
A/B Testing & Experimentation
A/B Testing & Experimentation
- Build and execute robust experiment frameworks, including test design and metric selection.
- Utilize lift analysis and statistical significance testing to validate experiment outcomes.
- Optimize testing processes to ensure impactful results for product and marketing strategies.
- Recommendations to improve KPIs performance
- Help in conducting multiple iterations of the a/b tests to continue to improve primary and secondary KPIs
Data Governance & Strategy
A/B Testing & Experimentation
A/B Testing & Experimentation
- Establish data quality frameworks to ensure accuracy, consistency, and reliability across data sources.
- Implement data governance policies to ensure compliance with privacy regulations such as CCPA (California Consumer Privacy Act) and GDPR.
- Design and manage cookie consent frameworks to align with legal standards while preserving user trust.
- Monitor and audit data collection processes to safeguard sensitive information and ensure ethical data usage.
- Provide scalable solutions for data architecture and cloud migration projects.
Contact Us
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